Our brand development approach is built on three

focal points:


• think • feel • create


This ensures a thorough, empathetic, and innovative process, resulting in unique brand identities that deeply resonate.


Our clients benefit from standout brands that inspire, emotionally connect, and drive long-term loyalty and growth.

O U R   W O R K
– or –
»We create brands to tell a story«


TAI NUARE | Brand development for a conscious island community in Panama


OUR WORK: Brand development, logo development, Look and Feel, applications

SCOPE: Holistic brand development for a development project in Panama on a beautiful Caribbean island

BRAND IDEA // AN ISLAND. A DREAM. A NEW REALITY. //

TASK | CHALLENGE | SOLUTION

Die Horst | Brand development for a culture club located in an old pastorate


OUR WORK: Name development, logo development, Look and Feel

SCOPE: Brand development for a cultural club

for art, music and literature

BRAND IDEA // ENTER AND CHANGE //


ecovium GmbH | Brand development for a logistics software company


OUR WORK: Brand strategy, purpose development, name development, logo design, claim development, corporate design, workshops, external communication, exhibitions 

SCOPE: Bringing together 14 independent companies from

the IT and logistics sectors to form a strong European brand.

BRAND IDEA // UNITE & CREATE

TASK | CHALLENGE | SOLUTION
  • LogiMAT 2022, exhibition booth (in cooperation with fairscape.de)


    Hafenmeile Neu Darchau® | Brand development for a local venue


    OUR WORK: Brand positioning, name development, logo, corporate design, workshops, communication

    SCOPE: Brand development for a local community

    structural development project

    BRAND IDEA // AN ISLAND AT THE RIVER INVITES YOU TO ANCHOR //

    Markenentwicklung branding

    SCHOTT AG   Brand development for the major German glass manufacturer


    OUR WORK: Name development, brand positioning, key visual, motion graphics, communication strategy, exhibition design

    SCOPE: Key visual for a novel, ultra-hard cover glass
    for smartphones.

    BRAND IDEA // THE NEW GENERATION OF COVER GLASSES WITHSTANDS COSMIC ENERGIES //


    LabPal GmbH   Brand development for a unique lab concept


    OUR WORK: Brand positioning, name development, logo development, corporate design, workshops, communication

    SCOPE: Brand development for a novel RFID-based
    laboratory concept

    BRAND IDEA  // THE CIRCLE CLOSES ON BOTTOM OF A LAB BOTTLE //


    Hertz & Selck GmbH | Brand development for a traditional flavors company


    OUR WORK: Brand positioning, name development, logo development, corporate design, workshops, communication strategy

    SCOPE: Brand development for a traditional Hamburg based

    flavour manufacturer

    BRAND IDEA // COMPETENCE, PASSION, INSPIRATION – COMBINED //

    Hertz & Selck logo designed by FabianBrandDirection

    edding / Legamaster GmbH | Brand development for a german stationery manufacturer


    OUR WORK: Brand positioning, name development, logo development, corporate design, workshops, communication

    SCOPE: Brand development for a german family owned company for visual communication tools

    BRAND IDEA  // WE MAKE COMMUNICATION VISIBLE //


    E. Ebel | Brand development for a sailmaker


    OUR WORK: Logo development, corporate design, website, print media, full service

    SCOPE: Rebranding of a very likeable sailmaker in Wendland

    BRAND IDEA // THE UNION OF SUSTAINABILITY, CLOSENESS AND NATURE //


    M. Luethen GmbH | Brand development for a very exclusive car rim manufacturer


    OUR WORK: Logo development, workshops, communication strategy

    SCOPE: Brand development for a high-end car rim manufacturer

    BRAND IDEA // HIGH-END FOR HIGH-CLASS //


    mtu Friedrichshafen | Rebranding for an international engine manufacturer


    OUR WORK: Positioning, logo development, design approach, applications

    SCOPE: Brand development for an international

    engine manufacturer.

    BRAND IDEA // PIONEERING THE POWER THAT MATTERS //


    Sternenparadies Elbtalaue | Brand development for a sustainable heart project


    OUR WORK: Name development, logo development, design approach, exhibitions

    SCOPE: Brand development for a project to protect the night sky and to educate about light pollution.

    BRAND IDEA // A SUSTAINABLE DESIGN PROJECT THAT LAYS ITS HANDS PROTECTIVELY OVER LANDSCAPE AND STARRY SKY //


    dm-drogerie markt GmbH + Co. KG  | Brand development for the german drugstore


    OUR WORK: Logo development, design approach

    SCOPE: Brand development for the leading German drugstore

    BRAND IDEA // ANTHROPOSOPHISM MEETS BRANDING //


    blauraum architects | Brand development for a creative architecture firm


    OUR WORK: Logo development, claim development, brand workshops, full service

    SCOPE: Brand development for a leading architect office

    BRAND IDEA // EUROPEAN ARCHITECTURE //


    hamburgerkalender.com | Brand development for a german print publisher


    OUR WORK: Logo development, corporate design, full service

    SCOPE: Brand development for a young start-up publisher

    BRAND IDEA // TIME DOES MATTER //

    KOMPETENZWERK | This brand breathes transformation


    OUR WORK: Logo development, corporate design, website, communication, print material, full service


    Duran Group GmbH | Brand development for a german glass manufacturer


    OUR WORK: Positioning, logo development, corporate design, workshops, exhibitions, digital media, full service

    SCOPE: Brand development for a laboratory glass manufacturer

    BRAND IDEA // MAGIC OF PRECISION //


    STIFTUNG HILFE MIT PLAN | Global brand development for a matter close to the heart


    OUR WORK: Positioning, logo development, editorial, full service

    SCOPE: Brand development for a global NGO

    BRAND IDEA // // HELP CHILDREN WITH A PLAN // //


    Köttermann GmbH   Brand development for the german lab furniture company


    OUR WORK: Positioning, logo development, corporate design, workshops, exhibitions, company chronicle, full service

    SCOPE: Brand development for a laboratory furniture manufacturer

    BRAND IDEA // FEEL THE SPEED //


    Galerie 111 | Brand development for a unique art gallery

    OUR WORK: Logo development

    SCOPE: Brand development for a pop-up art gallery

    DESIGN IDEA //THE CHARACTERISTIC STRUCTURE OF THE WINDOW FRONT OF THE EVENT BUILDING SHAPED THE DESIGN GRID FOR THE LOGO //


    Ballistol GmbH | Brand development for a family run oil company


    OUR WORK: Positioning, logo development, brand workshops

    SCOPE: Brand development for a family-run company
    producing all-purpose oil

    BRAND IDEA // IT WORKS //

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    Wirtschaftsbehörde Lüchow-Dannenberg | Brand development for a region in Germany


    OUR WORK: Image communication, claim development, literature, full service

    SCOPE: Brand development for an administrative district

    BRAND IDEA // DISCOVER NEW SPACE //

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    noir skateboards | Brand development: Young. urban. start up.


    OUR WORK: Logo development, look and feel, consulting and paternal attention

    SCOPE: Image development for a group of skate geeks

    BRAND IDEA // URBANOIR //

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    Brands we worked with:                                                                                                        Explore our naming projects       

    (Selection)


    BOSCH


    NOIR Skateboards

    UNIQA


    HAVAS

    Bryel Kjaer Vibro

    suportica

    Wirtschaftsförderung LÜ / DAN

    and more

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